Adriel – An AI Digital Advertising Platform that Helps Businesses Scale

AI/SaaS startup Adriel has developed an AI digital advertising platform that helps startups and SMEs run multiple ad campaigns in one single platform. It is an automated marketing agency for small businesses and startups. Businesses can create and run ads in minutes. They do not need to worry about retainers or contracts. Residents and startups in South Korea are charged only 13% of their ad spend. Therefore their focus is to deliver industry-leading advertising solutions at an affordable price.

One of the biggest challenges for business owners is marketing. Many companies know how to produce and create a product or service, but when it comes to advertising the product or service, it is difficult to find and hire the right marketer. Therefore many companies decide to outsource their marketing to marketing agencies. However, this is very expensive which is why Adriel created an AI digital advertising platform that takes care of marketing/advertising for businesses. 

Adriel – An AI Digital Advertising Platform

Adriel AI digital advertising PlatformAdriel is designed to be a modern advertiser’s secret weapon. They will automate the entire advertising process, deliver impactful campaigns with minimal wastage of valuable budgets, fewer manual interventions, and ultimately deliver a higher ROI. Businesses can enter campaign parameters like KPIs, location, target audience, and desired channels. Therefore, campaigns on Adriel gets the job done faster, cheaper, and with a higher chance for campaign success. AI in digital marketing is here not only to stay but it has become absolutely necessary for businesses if they want to compete in the future.

“We utilized AI and machine learning technology to develop systems that design ads and execute them strategically. This helps significantly reduce the manpower and costs required for running ads and analyzing the effectiveness of advertising,” said the CEO of Adriel, Eom Soo-won.

Why Startups and Businesses Should use Adriel

AdrielAdriel’s AI allows for optimized ads by collecting and analyzing high-quality data through machine learning. In addition, their dashboard allows businesses to visualize multiple quantitative data and advertising strategies. Therefore businesses can manage their Facebook, Instagram, Microsoft, Yelp, & Google Ads in one place. This allows businesses to get cross-platform insights you can’t find anywhere else. Adriel allows businesses to get all-around advertising solutions for maximum performance.

Addition of Microsoft and Yelp to Adriel’s AI Digital Advertising Platform

Adriel has added Microsoft and Yelp onto their platform. Therefore Adriel customers can now run ad campaigns on Bing, AOL, Yahoo syndicated search partner sites, and Yelp review sites on top of the already connected Facebook, Instagram, Google Search, Good Display network. With the integration of new platforms, Adriel hopes that business owners and entrepreneurs can leverage AI technology to level up their marketing efforts. For businesses that target 35-54-year-olds, Microsoft ads could be a good alternative. Furthermore, Microsoft delivers the same number of clicks at lower CPC (Cost-per-click) than Google, thus saving you money and showing your ads to higher-earning audiences. 

Yelp can be a huge asset for businesses that target their local communities. Yelp ads showcase products in a variety of places. These places include search result pages and competitor business pages. Yelp notes that nearly 82% of customers visit their website with the intent of purchasing a product or service. Furthermore, in the advent of COVID-19, many small businesses have relied on Yelp to increase their delivery leads and keep their operations forward. With this in mind, Adriel has integrated Yelp to allow local businesses in the US to reach their target customers.

3 Key Features of Adriel

  • Auto-optimization runs 24 hours a day, seven days a week. 
  • Management of multiple media ads under one platform for maximum efficiency.
  • Provide accurate strategies and insights.

Adriel TeamThe Adriel team consists of award-winning machine learning scientists and experts in global media, digital marketing in Korea, and eCommerce industries. In addition, their in-house marketing team of experts will manage your campaigns and proactively suggest better and more effective strategies. They will constantly give better ideas on your ad copy, image, target audience, and more. In addition, a dedicated account manager will be able to support you through their app if you have any questions. 

Adriel’s intuitive UX and exceptional customer service have brought forth significant growth in the past few months. This includes two rounds of investments from Naver, South Korea’s largest online web portal. To date, they have been able to raise $6.5 million to date and have managed over 7,300 ad campaigns.