Top 5 In dependent Korean Beauty Brands to Watch for in 2019

Are you looking to update your beauty shelf with some independent Korean beauty startups that’ll rival the big guys? Luckily, we’re here today to introduce our 5 Korean beauty startups to watch for in 2019.  In addition, while you won’t find any of the old cult classics that you know and love, we’re sure you’ll find a few new favorites!

5 Independent Korean Beauty Brands to Watch Out For

B-Lab Korea

cosmetics skincare kbeauty

B-Lab Korea is a Korean skincare brand with a focus on creating high-quality products using natural ingredients: all for the sake of a better environment. Furthermore, their flagship range is their “I AM SORRY JUST CLEANSING” line which features a wide range of cleaning products, including peeling gel, cleansing water, and oil cleansers, with the range’s tagline emblazoned on it.

All their products come in chic and minimalist looking black and white packaging. Check out their Instagram to lust over the cleansers and start making your wish list.

Duft and Doft

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KBeauty Brand Duft&Doft

Duft and Doft are bringing a scent of Scandinavia to Korea with their Nordic-inspired fragrance range. The company creates pampering products using only natural ingredients and uses no parabens, mineral oils, talc, synthetic dyes, benzophenones or other potentially harmful chemicals. Furthermore, many beauty bloggers are dubbing Duft and Doft the #1 beauty brand that they want to keep to themselves.  But the secret is out.

Thank you Farmer

Korean Beauty Startup Thank You Farmer

Thank you, Farmer, is an innovative cosmetic brand that produces high-performance products using all-natural and cruelty-free ingredients. Their Miracle Age Line has been praised by Media giants, such as Vogue and Allure. In addition, their range of products features skincare, BB creams, and sun protection essentials.


skincare cosmetics sheet mask beauty
OKA’s latest skincare product

Oka is a fun and exciting independent Korean cosmetics company. They create gorgeous skincare and beauty products that use advanced ingredients for the highest level of care. However, our favorite thing about Oka is the fun packaging of their products with bright pop colors and caricature designs. They are best known for their lipsticks, lip glosses, and facemasks.

Wonjin Effect


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Low pH Cleansing Water by WonJin Effects

Wonjin Effect combines nature and technology to make the most effective skincare products. Furthermore, their treatments have been developed by some of Korea’s leading dermatologists for the ultimate in luxury beauty. Their flagship products are their advanced face masks however, their face creams and ampoules are also popular.

What’s your Favorite Independent Korean Beauty Brand?

So now that we’ve told you our 5 favorite Korean beauty startups, its time for you to spill your secrets? What’s your go-to k-beauty product that no one has heard of? Leave us a comment and let us know in the comments!