Personalization in beauty will be the prime driver for beauty brands in the next decade. So far the beauty industry has already seen an acceleration of personalized beauty not just in retail but…

3D technology is being used by startups in Korea in some amazing ways. These companies are looking towards 3D as the Metaverse slowly becomes a reality in Korea. The Korean government plans to invest…

In order to successfully enter the Korean market one must understand Korean consumers. Also for those Korean startups and companies looking to expand to the global market, one must understand the…

The Korean startup Ecosystem has been lopsided for a very long time. Until 2012-2013, the startup scene in Korean had remained homogeneous. There have been many calls by foreign entrepreneurs to…